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The rule of Mazda3

Now in its third generation, the Mazda3 is the best-selling model in the brand's lineup. The 3.5 million Mazda3's sold worldwide since 2003 - 430,000 sold in Canada - account for one-third of the company's global sales over that time.

Now in its third generation, the Mazda3 is the best-selling model in the brand's lineup.

The 3.5 million Mazda3's sold worldwide since 2003 - 430,000 sold in Canada - account for one-third of the company's global sales over that time. Early generations were acclaimed for their expressive design, enjoyable driving experience, respectable economy, and solid craftsmanship. The current model continues that trend and has already earned 136 awards globally.

All of this results in a daunting challenge for its rivals. Those taking up the fight include the Ford Focus, VW Golf and Hyundai Elantra. The Mazda3 enters the 2016 model year with only minor specification changes.

DesignMazda launched the all-new third generation in 2013. The redesigned Mazda3 was the third to adopt the brand's Kodo-Soul of Motion design theme and the full suite of Skyactive technologies.

The Kodo design gives the Mazda3 its dynamic look. The large grille gives it a distinguished character, while the positioning of the A-pillars allow for great forward sightlines.

In addition to improving fuel efficiency and power, Skyactiv seeks to create a direct connection between the driver and the car. The Mazda3 Sport makes even the daily commute exciting.

Available in two body styles, the standard Mazda3 is a compact sedan, whereas the Mazda3 Sport - the focus of this review - is a compact hatchback. The Mazda3 Sport comes in three trim levels: the base GX, more luxurious GS, and the sporty GT.

This generation of Mazda3 Sport has a wheelbase that's two inches longer, however overall is almost two inches shorter. Its proportions are very pleasing to the eye and many believe it to be the best-looking car in this segment.

PerformanceThe Mazda3 Sport is available with two versions of Mazda's Skyactiv-G gasoline engine. Mazda believes these two meet the Canadian market's diverse needs.

Powering GX and GS models is a 2.0-litre four-cylinder. Output is rated at a healthy 155 horsepower and 150 foot-pounds of torque.

The sporty Mazda3 Sport GT is powered by a 2.5-litre four-cylinder. The increased displacement ups horsepower and torque to 184 and 185 respectively.

All models come standard with Mazda's Skyactiv-MT six-speed manual transmission, which is one of the best gearboxes in the segment. GX and GS models have the option of a Skyactiv-Drive six-speed automatic. The GT has an optional six-speed auto with a Drive Selection Switch and paddle shifters.

Mazda's Skyactiv philosophy extends beyond the powertrain. The enhancements to the body and chassis have made the Mazda3 Sport stiffer and lighter. This allows it to be lively and responsive through corners without compromising ride comfort on the highway.

Top of the range GT models with the Technology Package come with some interesting exclusive features. Notably, they are equipped with a lane departure warning system and active grille shutters, but the highlight is Mazda's new i-Eloop regenerative braking system. Typically, about 10 per cent of an engine's output is used simply to power the electrical systems. i-Eloop stores kinetic energy created during deceleration and then uses that power for the electrical systems, so 100 per cent of the engine's power can go to the wheels.

What this ultimately means for owners is that they can step up to the sportier Mazda3 Sport GT without any penalty to fuel economy.

EnvironmentThe cabin inside the Mazda3 Sport is smart looking and well built. Mazda has improved its quality in recent years and now genuinely competes with European rivals. Controls are easy to use and they have a satisfying weight and feel.

All Mazda3 Sports come standard with a telescoping steering wheel, as well as height adjustment in the driver's seat. While the Mazda3 Sport is fun to drive on a twisty road, the suspension is comfortable enough to absorb most bumps and the cabin is well insulated from wind and road noise. This makes long journeys relaxing.

The dash is dominated by the standard seven-inch colour touchscreen display. All models run an updated Mazda Connect infotainment system which supports app functionality, and GT models add a voice-activated navigation system. The GT models also comes with Mazda's head-up display system. Called the Active Driving Display, digital readouts of speed, navigation and other vehicle information are displayed on

a small, clear screen on top of the dash.

Unsurprisingly, rear seat legroom is tight. However, two average-size adults can make due, but three is a pinch. The rear seats fold 60/40 for extra versatility and reveal 47 cubic feet of maximum cargo space.

FeaturesPrices for the Mazda3 Sport GX start at $19,350, GS models at $20,850, and the GT starts at $26,350.

Standard equipment includes keyless entry, push-button start, air conditioning, cruise control, power windows and exterior mirrors, rearview camera, six-speaker audio system, and Bluetooth.

Additional features, available as options or on higher trims, include dual-zone climate control, auto-dimming rearview mirror, power moonroof, heated front seats, leather upholstery, and a nine-speaker Bose audio system.

Fuel efficiency numbers (litres/100 kilometres) for GS and GX models with a manual transmission are 8.2 city and 5.9 highway while automatics return 8.0 city and 5.9 highway.

GT models are rated at 9.2 city and 6.6 highway with a manual and 8.7 city and 6.5 highway with an automatic. Those equipped with i-Eloop return 8.2 city and 6.0 highway.

Thumbs up The infotainment system in the Mazda3 Sport is similar to those found in much more expensive luxury sedans. Add in a spirited driving experience and the Mazda3 Sport is good value for your money.

Thumbs down

The Mazda3 faces a lot of competition from Honda and Toyota, among others. It doesn't have the most rear seat space and there are no hybrid or diesel engine options.

The bottom line The Mazda3 Sport is a fun-to-drive compact that boasts many features reserved for higher end cars.

CompetitorsFord Focus The Focus sports an exciting exterior and a modern and comfortable interior. It also has plenty of choice as it's available as a four-door sedan or a five-door hatchback.

The Focus has several trim lines and prices range from $16,799 to $35,449.

Volkswagen Golf While the VW Golf has been billed as the only car anyone will ever need, it's not the most exciting car on the market - nor is it the cheapest or most efficient. However, the VW Golf does offer a cabin with a luxurious level of refinement. It's unfortunate that the current VW diesel scandal has tainted the brand.

Pricing for the 2015 Golf starts at $18,995 and ranges up to $39,995 for the sporty R model.

Hyundai Elantra GT The five-door Elantra GT enters 2016 with a new look. The bold new styling adds excitement to Hyundai's fuel efficient and practical compact car. Available in five trim levels, prices for the Elantra GT range from $18,549 to $27,349.

editor@automotivepress.com