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Why are millennials flocking to Remembrance Day?

On Nov. 11, millennials will be putting their avocado toast on hold and likely heading out to their local Remembrance Day ceremonies. That, at least, is partially what an Ipsos poll conducted for Historica Canada is suggesting.

On Nov. 11, millennials will be putting their avocado toast on hold and likely heading out to their local Remembrance Day ceremonies. That, at least, is partially what an Ipsos poll conducted for Historica Canada is suggesting. Of the more than 1,000 people surveyed, the poll found 37 per cent of millennial respondents (born in 1980 onward) planned to attend a ceremony, ahead of the 29 per cent of baby boomers and 23 per cent of generation Xers surveyed. What do you think accounts for these millennials and their venerable ways?