Jamjar expands its Lebanese cuisine empire into the Shipyards

Hospitality informs everything about the Canteen experience

I had the pleasure of meeting and interviewing Jamjar co-founder Fadi Eid for a project I was working on not long after his flagship Lebanese restaurant on Commercial Drive had become one of the hottest spots in the neighbourhood.

I popped into the restaurant as I needed to sample some of the menu for the project in question and expected maybe a dish or two to arrive to facilitate this need. By the fifth plate, I understood that I had underestimated the hospitality that comes so naturally to Eid and that permeates his business (now businesses, with the burgeoning Jamjar empire recently opening another outlet in the bustling Shipyards district at the bottom of Lonsdale). This hospitality, particularly the sense that guests should not leave hungry, informs everything about the Jamjar experience, including its name.

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After the usual interview housekeeping questions (how long have you been underway?, what made you choose this part of town?, etc.) Eid and I hit on a fascinating aspect of his operation, one that is based on a long-standing Lebanese cultural phenomenon, called mouneh. Hailing from the Arabic term mana, which connotes storage or preservation, mouneh is the practice of canning seasonal goods for consumption later. This exists in almost every culture in which there are defined growing seasons, to be sure, but where the Lebanese practice takes on a life of its own is at the intersection of the practical and the communal. You see, once goods are preserved, in traditional “jam jars,” for instance, they are not guarded for the exclusive use of the producer. Rather, they become catalysts for community building as they are shared with neighbours, friends, family members, visitors, and hosts alike. The guiding idea of mouneh is to ensure that the bounty with which one is privileged is made available to others.

A jam jar of seasonal goods would be brought to your host if you were visiting somewhere, for instance, or sent along with a guest who dropped in to say hello. In this way, not only is no one left wanting, but the fruits of one community can be enjoyed by another, contributing to a cohesive shared experience of the country’s goods.

Jamjar
Mohammad Kabir serves a dish at the Jamjar Canteen in the Shipyards. The North Vancouver location opens daily at 11:30 a.m. - Paul McGrath, North Shore News

At Jamjar Canteen Shipyards, patrons will find examples of mouneh packaged in the eponymous jars, available for catered events. Many of these take the form of actual meals, like Mujadara, a cinnamon scented lentil stew with caramelized onions, or Falafel with onions, garlic, and spices. All jars are prepared with layers of Jamjar’s celebrated hummus, brown rice, cabbage salad, and spinach dip.

The main menu at Jamjar, however, is comprised of mezze, a variety of smaller plates, both hot and cold, designed to share, a style of eating known by this name through much of the Mediterranean. Beyond mezze, Jamjar serves hearty bowls with a starring protein surrounded by various vegetables, each lovingly seasoned and prepared to be tasty in its own right.

On the night of my visit with frequent dining partner Gil, Jamjar was just getting its evening service underway and we didn’t have to wait to place an order. The kitchen dominates the space, running almost the entire length of one side of the room, with a smattering of tables and stools along the other. Guests are greeted at the till near the entrance of the room, where they place their meal orders. The space is brightly lit, efficiently designed with a designated order pickup counter, and clearly emphasizes takeout as a preferred mode of service. We obliged, selecting a hearty cross-section of menu items.

Jamjar fare generally travels well; if you intend to eat as soon as you get your items home, you can likely do so without reheating. Having said that, I would offer that Jamjar’s best dish, one that regular patrons will know intimately and one that also appears on the menu of Lebanese multi-outlet restaurant predecessor Nuba, of which Eid is an alumnus, Makali ($8.50), is best eaten on-premise fresh off the kitchen line.

Makali is the stuff of lore, a deep fried cauliflower dish with a pomegranate molasses coating that is so much greater than the sum of its parts as to be unfathomably, unreasonably delicious. The chestnut brown morsels of cauliflower, a vegetable that ascended to deity status within the ranks of hipster cuisine through the second decade of this century but that too often is lazily prepared and under-seasoned, delivers a rich, deeply toasted and tangy flavour profile here with a rewarding texture that is at once soft in the flower portion and al dente throughout the stems. From past experience I can share that you can partially recreate this texture with your takeout order of makali using an air fryer at home, but really nothing beats the experience of eating the dish immediately following its original preparation.

Jamjar
The Jamjar Canteen’s Vegan Sampler Bowl, featuring falafel, makall and mujadara, rice and cabbage salad with three dips and a glass of Jalab (made from grape molasses, rose water, date molasses and carob). - Paul McGrath, North Shore News

I am also a big fan of Jamjar’s take on Hushwie ($9.50), a dish of complexly seasoned ground beef prepared with onions and toasted pine nuts. The beef reveals warm brown spice notes and works well with a dollop of hummus on a wedge of pita. I placed an order for a separate side of Jamjar hummus ($5) not realizing that nearly all the hot mezze dishes come served atop a generous dollop of hummus with sliced vegetables and a side of pita. Of course, arguably it is not possible to have too much of the hummus here, its silken, creamy texture proving exceptionally rich and rewarding.

Makanik ($11.99), a dish of short, densely packed, housemade lamb sausages with Lebanese seven-spice seasoning, followed. While the sausages showcased the expected flavors of the spice mix, including, if my palate is correct, earthy nutmeg, cinnamon, aromatic clove, citrusy coriander, and toasty cumin, I found them to be on the dry side, the lean meat drained of its succulence perhaps through overcooking. I have had this dish before and did not find the meat dry, so I will chalk this up to a one-off miscalculation.

In addition to the hummus, from the cold mezze menu I ordered Spinach Dip ($5), which I found extraordinary in its robust spinach quotient and aromatic greens, yielding an incredibly thick, herbaceous, and rich dip that I spread across more or less everything else on my plate. A final dip of Muhammara ($5), a somewhat spicy red pepper-based puree with garlic, lemon juice, and a host of herbs and spices, was a bright and fresh counterpart to the bold flavours of the hot mezze.

I welcome Jamjar’s North Vancouver Canteen to our shores. I was initially very excited to learn of their arrival, even in the form of the reduced Canteen concept, but have since wondered whether my continued enthusiasm is a result of my familiarity with the original Commercial Drive Jamjar, with its larger menu and bustling social vibe. The fare here at Jam Jar Canteen is, I feel, a nod to its progenitor, a taste of the broader Lebanese experience available on The Drive. For me it is most definitely a complement to a familiar experience, but not a rival to it.

Jamjar Canteen, 122-125 Victory Ship Way (right next to the Seaside Hotel in the Shipyards), North Vancouver. 604-988-6400.

 

 

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